New Jersey Wic

Food List for Vendors

Effective January 2026

Dairy

Milk

Allowed

Store Brand Only
Any Brand

Not Allowed

*New item/size

Plant-Based Milk

Allowed

8th Continent

Original
Vanilla

Bettergoods

Original

Pacific Foods

Ultra Soy Original
(quart size only)

Ripple
Ripple*

(quart size only)

Silk

Original
Vanilla*

*New item/size

Cheese

Allowed

Any Brand
8 or 16 oz. packages only in the following varieties:

Not Allowed

*New item/size

Yogurt

32 oz. containers
4 oz. cup size packs allowed

Allowed

Not Allowed

Whole Fat

Axelrod

Plain

Bowl and Basket

(ShopRite)

Plain

Brown Cow

Plain
Maple
Vanilla

Dannon

Plain
Vanilla

Desi Natural Dahi

Plain

Essential Everyday

Plain

Foodtown

Plain

La Yogurt

Plain
Strawberry
Vanilla

Lucerne

Plain

Weis

Plain

Lowfat

Activia

Black Cherry
Blueberry
Mango
Mixed Berry
Peach
Prune
Strawberry
Strawberry Banana
Vanilla

Not Allowed: Light

Axelrod

Plain

Best Yet

Plain

Bowl and Basket

(ShopRite)

Plain
Strawberry
Vanilla

Coburn Farms

Plain

Cream O Land

Plain

Crowley

Plain

Dannon

Plain

Desi Natural Dahi

Plain

Essential Everyday

Plain

Foodtown

Plain

Great Value

(Walmart)

Peach
Strawberry Banana

LaLa

Plain

La Yogurt

Plain

Lucerne

Plain

Mehadrin

(Kosher)

Plain

Stop & Shop

Plain

Urban Meadow

Plain

Wegmans

Plain

Weis

Plain

White Rose

Plain

Nonfat

Axelrod

Plain

Best Yet

Plain

Bowl and Basket

(ShopRite)

Plain

Dannon

Plain

Desi Natural Dahi

Plain

Essential Everyday

Plain

Foodtown

Plain

Great Value

(Walmart)

Plain

J&J

(Kosher)

Plain

La Yogurt

Plain

Lucerne

Plain

Stop & Shop

Plain
Vanilla

Urban Meadow

Plain

Wegmans

Plain

Weis

Plain

White Rose

Plain

*New item/size

Fruits & Vegetables

Fresh Fruits & Vegetables

Allowed

Not Allowed

Frozen Fruits & Vegetables

Allowed

Not Allowed

Canned Fruits & Vegetables

Allowed

Not Allowed

*New item/size

Juice for Women

11.5 – 12 oz. Frozen Concentrate

100% Juice Only

Any Brand

Orange
(regular, w/ calcium, w/ pulp, etc.)

Any Brand

Grapefruit

Best Yet

Apple

Essential Everyday

Apple
Grape

Freedom's Choice

Apple

Great Value

(Walmart)

Apple
Grape

Hannaford

Apple (from concentrate)

Market Pantry

(Target)

Apple
Grape

My Essentials

Apple (from concentrate)

Old Orchard

Apple
Grape
Pineapple
White Grape
100% Juice Orange Blend

Parade

Apple

Seneca

Apple

ShopRite

Apple

Signature Select

(Acme)

Apple
Berry Blend
Cranberry
Grape

Stop & Shop

Apple
Grape

Tipton Grove

Apple

Weis

Apple

48 oz. Non-Refrigerated & Refrigerated

100% Juice Only

Apple & Eve

Apple
Cranberry Apple
Cranberry Raspberry
Naturally Cranberry

Best Yet

Orange
Orange Mango
Orange Pineapple
Pineapple

Freedom's Choice

Apple

Juicy Juice

Apple
Cherry
Fruit Punch
Grape
Kiwi Strawberry
Orange Tangerine

Mott's

Apple
Fruit Punch
Kiwi Strawberry

Northland

Cranberry

Ruby Kist

Apple
Orange
Pineapple
White Grape

Seneca

Apple

Not Allowed

*New item/size

Juice for Children

64 oz. Non-Refrigerated & Refrigerated

100% Juice Only

Any Brand

Orange
(regular, w/ calcium, w/ pulp, etc.)

Any Brand

Grapefruit

Apple & Eve

Apple
Cranberry Apple
Cranberry Grape
Cranberry Pomegranate
Cranberry Raspberry
Natural Style Apple
Naturally Cranberry
Strawberry Passion
Watermelon Grape

Best Yet

Apple
Cranberry
Grape
Orange Mango
Orange Pineapple
Pineapple
Purple Grape
Tomato
Vegetable
White Grape

Campbell's

Tomato
Low Sodium Tomato

Diane’s Garden

Vegetable
(from concentrate)

Essential Everyday

Apple
Apple Cider*
Apple w/ Calcium
Apple w/ Vitamin D
Cranberry
Grape
Pineapple
Tomato
Tomato (low sodium)
Vegetable
Vegetable (low sodium)
White Grape*

Foodtown

Apple
Grape

Freedom's Choice

Apple
Grape
Tomato

Great Value

(Walmart)

Apple
Cranberry Grape
Fruit Punch
Grape
Mango Peach
Orange Blend
Pear
Tomato
Vegetable
White Grape Peach

Hannaford

Apple
Grape

Hy-Top

Apple
Grape
Cranberry Grape
Tomato
Vegetable

IGA

IGA

Apple
Grape

Juicy Juice

100% Juice
(Any flavor)

Kedem

Grape

Key Food

Apple
Apple Cranberry
Cranberry
Pineapple Grape
White Grape

Krasdale

Krasdale

Apple
Grape

Langers

Apple
Apple Berry Cherry
Apple Cranberry
Apple Grape
Apple Kiwi Strawberry
Apple Orange Pineapple
Apple Peach Mango
Concord Grape
Cranberry Plus
Cranberry Raspberry Plus
Pineapple
Pineapple Orange

Life Every Day

Apple
Grape

Market Pantry

(Target)

Apple
Grape
Tomato

Mott's

Apple
Apple Cherry
Apple Mango
Apple White Grape
Fruit Punch
Kiwi Strawberry
Pineapple Passion

My Essentials

Apple
Grape

Nature’s Own

Apple
Grape

Northland

Blueberry Blackberry Acai
Cranberry
Cranberry Blackberry
Cranberry Cherry
Cranberry Grape
Cranberry Mango
Cranberry Pomegranate
Cranberry Raspberry
Pomegranate Blueberry
Raspberry Blueberry

Ocean Spray

Cranberry
Cranberry Cherry
Cranberry Concord Grape
Cranberry Elderberry
Cranberry Mango
Cranberry Pineapple
Cranberry Pomegranate
Cranberry Raspberry
Cranberry Watermelon

Not allowed: Cran-flavor varieties

Old Orchard

Acai Pomegranate
Apple
Apple Cranberry
Berry Blend
Black Cherry Cranberry
Blueberry Pomegranate
Cherry Pomegranate
Cranberry Pomegranate
Grape
Kiwi Strawberry
Orange Tangerine
Peach Mango
Red Raspberry
Strawberry Watermelon
White Grape
Wild Cherry
100% Juice Orange Blend

Parade

Apple
Grape

PriceRite

Apple

Red & White

Apple
Cranberry
Cranberry Apple
Cranberry Grape

Ruby Kist

Apple
Grape
Pineapple
Tomato
White Grape
100% Juice Orange Blend

Seneca

Apple

Sesame Street

Big Bird’s Apple
Cookie Monster’s Berry
Elmo’s Punch
Grover’s White Grape
Elmo & Abby's Mango Strawberry

ShopRite

Apple
Apple Cider
Grape
Pineapple
Tomato
Vegetable (low sodium)
White Grape

Signature Select

(Acme)

Apple
Cranberry
Cranberry Grape
Cranberry Pomegranate
Cranberry Raspberry
Grape
Pineapple
Tomato
Vegetable
White Grape

Stop & Shop

Apple
Apple Cider
Cranberry
Grape
Tomato
Vegetable

That's Smart

Grape

Tipton Grove

Apple
Grape

Urban Meadow

Apple

V8

Original Vegetable
Low Sodium Vegetable
Spicy Hot Vegetable

Wegmans

Apple
Cranberry
Cranberry Apple
Cranberry Concord Grape
Cranberry Raspberry
Grape

Weis

Apple
Apple with Calcium
Cranberry
Cranberry Apple
Cranberry Grape
Grape
White Grape

Welch’s

Grape
Grape w/ Calcium
Red Grape
Super Berry
White Grape
White Grape Peach

Not Allowed

*New item/size

Whole Grains

100% Whole Wheat Pasta

12-16 oz. packages
Allegra_Spaghetti

Allegra

Spaghetti

Barilla-Logo-2003

Barilla

Angel Hair
Elbows
Lasagna *
Linguine
Medium Shells
Penne
Rotini
Spaghetti
Thin Spaghetti

Bionaturae Organic

Fettuccine
Fusili
Penne Rigate
Rigatoni
Spaghetti

ChusterLogo

Chuster

Elbows
Penne
Spirals
Spaghetti

De_Cecco

De Cecco

Penne Rigate*

wic_Essential-Everyday-logo

Essential Everyday

Macaroni
Penne Rigate
Rotini
Spaghetti
Thin Spaghetti

wic_gia-russa-img

Gia Russa

Angel Hair
Linguine
Penne Rigate
Rotini
Spaghetti

wic_GoodAndGather25

Good & Gather

Rotini
Spaghetti

wic_GreatValue_logo

Great Value

(Walmart)

Elbows
Linguine
Penne
Rotini
Spaghetti
Thin Spaghetti

wic_heartland

Heartland

Elbow
Rotini

wic_Hodgson_Mills_logo

Hodgson Mill

Angel Hair
Elbows
Spirals
Thin Spaghetti

wic_Ronzoni_logo-1

Ronzoni

Linguine
Penne Rigate
Rotini
Spaghetti
Thin Spaghetti

wic_ShopRite_1

ShopRite

Penne Rigate
Rotini
Spaghetti

wic_Signature_Select_Preferred_Logo

Signature Select

Elbows
Linguine
Penne Rigate
Rotini
Spaghetti
Thin Spaghetti

wic_Stopandshop_Logo

Stop & Shop

Elbow Macaroni*
Penne Rigate
Rotini*
Spaghetti
Thin Spaghetti*

wic_Via_Roma

Via Roma

Penne Rigatoni
Spaghetti

wic_weis

Weis

Angel Hair
Penne Rigate
Rotini
Spaghetti

100% Whole Wheat Bread & Bread Products

8-24 oz. packages

Allowed

America’s Choice

100% Whole Wheat Bread

wic_Arnold_logo

Arnold

100% Stone Ground Whole Wheat Bread

100% Whole Wheat Bread

100% Whole Wheat Buns (8 count)*

100% Whole Wheat Sandwich Thins (6 count)*

Whole Grains 100% Whole Wheat Small Sliced Bread*

Baker_sChoice

Bakers Choice

100% Whole Wheat

wic_best-yet-new

Best Yet

100% Whole Wheat Bread

wic_Bimbo_logo

Bimbo

100% Whole Wheat Bread

wic_Essential-Everyday.jpg

Essential Everyday

100% Whole Wheat Bread

wic_Franczoz_Logo

Franczoz

100% Whole Wheat Bread

wic_Freihofer

Freihofer

100% Whole Wheat Bread*

wic_GreatValue_logo

Great Value

100% Whole Wheat Bread*

wic_Gold_Medal

Gold Medal

100% Whole Wheat Bread

wic_Hannaford

Hannaford

100% Whole Wheat Bread

wic_KeyFood

Key Food

100% Whole Wheat Bread

wic_Krasdale

Krasdale

100% Whole Wheat Bread

wic_MarketPantry

Market Pantry (Target)

100% Whole Wheat Bread*

wic_Mission

Mission

Whole Wheat Pita*

wic_natures_own_logo

Nature's Own

100% Whole Wheat Bread

100% Whole Wheat Small Loaf Bread*

Panera

100% Whole Wheat Bread*

wic_PAS

PAS

100% Whole Wheat Bread

wic_Pepperidge

Pepperidge Farm

100% Farmhouse Whole Wheat Bread*

100% Very Thin Whole Wheat Bread

Whole Grain 100% Whole Wheat Bread*

Whole Grain 15 Grain Bread*

Whole Grain Thin Sliced 15 Grain Bread*

Whole Grain Oatmeal Bread*

Whole Grain Thin Sliced*

Sara Lee

100% Whole Wheat Bread

wic_Schmidt_Old_Time

Schmidt Old Tyme

100% Whole Wheat Bread

wic_ShopRite_1

Shoprite Bowl & Basket

100% Whole Wheat Bread

Signature Select

(Acme)

100% Whole Wheat Bread

wic_Sterns

Stern’s

100% Whole Wheat Rolls
(8 count)

100% Whole Wheat Bread

wic_Stopandshop_Logo

Stop & Shop

100% Stone Ground Whole Wheat Bread

100% Whole Wheat Bread

Whole Wheat English Muffins (6 count)*

wic_Stroehmann_logo

Stroehmann

100% Whole Wheat Bread

wic_Super_Bread

Super Bread

100% Whole Wheat Bread

wic_Thomas

Thomas

100% Whole Wheat Bagels (6 count)*

100% Whole Wheat English Muffins (6 count)*

wic_Toufayan

Toufayan

Whole Wheat Pita Bread*

wic_urban_meadow

Urban Meadow

100% Whole Wheat Bread

Wegmans

100% Hearty Whole Wheat Bread*

100% Soft Whole Wheat Bread*

Whole Wheat English Muffins (6 count)*

Weis

100% Whole Wheat Bread

wic_Windmill_logo

Windmill Farms

100% Stone-Ground Whole-Wheat Bread w/Gluten, Hamatzie

100% Stone-Ground Whole-Wheat Bread w/Gluten, Mezonos

wic_Wonder_Bread

Wonder

100% Whole Wheat Bread

Not allowed

100% Whole Wheat & Corn Tortillas

8-24 oz. packages

Allowed

America’s Choice

Whole Wheat

Carlita

Soft White Corn
Whole Wheat

wic_Celias_logo

Celia’s

Whole Wheat
Yellow Corn

wic_Chi-Chis_logo

Chi Chi’s

Whole Wheat
White Corn

Don Pancho

Whole Wheat
White Corn

wic_Essential-Everyday-logo

Essential Everyday

White Corn*
Whole Wheat*

Goya

Goya

Corn*
Whole Wheat*

wic_GreatValue_logo

Great Value

Whole Wheat

Herdez

Corn
Whole Wheat

guerrero_detalle

Guerrero

Whole Wheat

wic_KeyFood

Key Food

Whole Wheat
White Corn

wic_LaBanderita-logo_lores

La Banderita

Fajita Whole Wheat
White Corn
Whole Wheat
Yellow Corn

La Burrita

Fajita Whole Wheat
White Corn
Whole Wheat
Yellow Corn

Mayan Farm

Whole Wheat

wic_MexAmerica-logo

Mex-America

Whole Wheat w/ Honey

wic_Mission

Mission

Whole Wheat
White Corn*
Whole Wheat
Yellow Corn

wic_Ortega_logo

Ortega

Whole Wheat

wic_Safeway

Safeway

White Corn*

wic_ShopRite_1

ShopRite

Whole Wheat

wic_Signature_Select_Preferred_Logo

Signature Select

White Corn*
Whole Wheat

wic_Stopandshop_Logo

Stop & Shop

White Corn
Whole Wheat
Yellow Corn

Wegmans

Whole Wheat

wic_weis

Weis

Whole Wheat

Not allowed

Brown & Wild Rice*

8-24 oz packages

Allowed

Any Brand

Not Allowed

*New item/size

Quinoa*

12-16 oz packages

Allowed

wic_Badia

Badia

Galil

Galil

Tri- Color Quinoa*
White Quinoa*

Goldbaums_logo

Goldbaums

Baby Quinoa*
Red Quinoa*
Tri- Color Quinoa*
White Quinoa*

Good_and_Gather_logo

Good & Gather

Rainbow Quinoa*

Goya

Goya

Black Quinoa*
Red Quinoa*
Tri-color Quinoa*

Great Value

Tri- Color Quinoa*
White Quinoa*

IOS

Ios

Tri- Color*
White Quinoa*

kiTov

Kitov

Vacuum Packed Quinoa*

wic_LaBonne_Updated

La Bonn'e

Red Quinoa
Tri- Color*
White Quinoa*

Lior

Lior

Minute

Minute

Multi Grain Medley Wild Rice & Quinoa*
Tri- Color Quinoa*

Nature_sPromise

Nature’s Promise

Classic White Quinoa*
Tri- Color Quinoa*

wic_O-Organics_Logo_CMYK

O Organics

pereg logo

Pereg

Tri- Color Quinoa*
White Quinoa*
Red Quinoa*

success-logo

Success

Tri- Color Quinoa*

Not allowed

Cold Cereal

12 to 36 oz. only

Morning Cheers

7 Grain Flakes

Bran Flakes

Bran Sticks

General Mills

Cheerios

Multi Grain Cheerios

Cheerios Hearty Nut Medley

Cheerios Veggie Blends Apple Strawberry

Cheerios Veggie Blends Blueberry Banana

Blueberry Chex

Cinnamon Chex

Corn Chex

Rice Chex

Wheat_Chex

Wheat Chex*

Fiber One Honey Clusters

Kix

Mott’s Apple Cinnamon

Mott’s Apple Cinnamon*

Mott’s Very Berry

Mott’s Very Berry*

Total Whole Grain

Wheaties

Grain Berry

Original Toasted Oats

Cinnamon Frosted Shredded Wheat

Multi-Bran Flakes

Kellogg’s

Corn Flakes

Corn Flakes
Honey

Crispix

Frosted Mini Wheats

Frosted Mini-Wheats Little Bites Blueberry

Frosted Mini-Wheats Cocoa

Frosted Mini-Wheats Golden Honey

Frosted Mini-Wheats Little Bites Pumpkin Spice

Frosted Mini-Wheats Little Bites Strawberry

Rice Krispies

Special K

Special K Protein Honey
Almond Ancient Grains

Special K Protein Original
Multi Grain Touch of
Cinnamon

Malt-O-Meal

Crispy Rice

Frosted Mini Spooners

Raisin Bran

Raisin Bran

Strawberry Mini Spooners

Post

Bran Flakes

Bran Flakes*

Grape Nut Flakes

Great Grains
Banana Nut Crunch

Great Grains Crunchy Pecan

Great Grains Raisin Date Pecan

Great Grains Raisin
Date Pecan*

Honey Bunches of Oats
with Almonds

Honey Bunches of Oats
with Cinnamon Bunches

Honey Bunches of Oats
Honey Roasted

Honey Bunches of Oats
with Vanilla Bunches

Raisin Bran

Raisin Bran*

Quaker

Life Multigrain
Cereal Original

Mighty Life Strawberry
Blueberry Bliss

Mighty Life
Very Vanilla

Oatmeal Squares
Brown Sugar

Oatmeal Squares
Honey Nut

Store Brands

Not Allowed

*New item/size

Hot Cereal

11.8-36 oz. only

B & G Food

Cream of Rice
Original

Cream of Wheat
1 Minute

Cream of Wheat
2½ Minute

Cream of Wheat
Original Instant

Cream of Wheat
Whole Grain
2 ½ Minute

Best Yet

Instant Oatmeal
Original

Essential Everyday

Instant Oatmeal
Original

Farina

Wheat Cereal
Original

Food Club

Instant Oatmeal
Original

Great Value (Walmart)

Instant Oatmeal
Original

Hy-Top

Instant Oatmeal
Original

IGA

Instant Oatmeal
Original

Key Foods

Instant Oatmeal
Original

Malt-O-Meal

Wheat Cereal
Original

Parade

Instant Oatmeal
Original

Paskesz*
Instant Oatmeal Original

Instant Oatmeal
Original

Quaker

Instant Grits
Original

Not allowed: Quick 5-Minute

 

Instant Oatmeal
Original

 

Quick Creamy
Wheat

ShopRite

Instant Oatmeal
Original

Signature Select (Acme)

Instant Oatmeal
Original

Stop & Shop

Instant Oatmeal
Original

 

Instant Cream
Farina Original

Weis

Instant Oatmeal
Original

*New item/size

Proteins

Tofu

16 oz. only

Allowed

Azumaya

Extra Firm
Firm

Franklin Farms

Extra Firm
Firm
Medium
Soft

House Foods America

Extra Firm
Firm
Medium Firm

Nature’s Soy

Firm
Soft

Not Allowed

*New item/size

Eggs

One dozen (12 eggs) carton only

Allowed

Any Brand

Not Allowed

Dry Beans, Peas & Lentils

16 oz. only

Allowed

Any Brand

16 oz. only

Allowed

Any Brand

Canned Beans, Peas & Lentils

15 – 16 oz. only

Allowed

Any Brand

Not Allowed

*New item/size

Peanut Butter

16 – 18 oz. only

Allowed

Any Brand

Not Allowed

*New item/size

Canned Fish

Allowed

Any Brand

Not Allowed

Infant Food

Infant Formula

Allowed

Cereal

8 oz. containers only

Allowed

First Choice

Gerber

Not Allowed

Meats

2.5 oz. containers only (multi-packs allowed)

Allowed

Baby Basics

Beech-Nut

Earth's Best Organic

Gerber

Not Allowed

Fruits & Vegetables

4 oz. individual containers

Allowed

Alpina

Baby Basics

Beech-Nut

Beech-Nut Naturals

Beech-Nut Organics

Bowl and Basket

Earth's Best Organic

First Choice

Gerber

Good & Gather

Happy Baby Organics

Nature's Promise

O Organics

Once Upon a Farm

Parent's Choice

Peter Rabbit Organics

Plum Organics

Tippy Toes

Tippy Toes Organic

Wholesome Pantry Organic

Wild Harvest

Not Allowed

*New item/size

Questions?

Contact the New Jersey WIC State agency at 1-609-292-9560.
To learn more about the New Jersey WIC program, please visit: https://www.nj.gov/health/fhs/wic/.